Television and film producers have editorial control over their media products; they control all aspects of the TV program and/or movie with the intent to impart a specific set of values to the viewing audience. This is especially true for character development. Certain characters are made to look attractive, smart, kind, generous, and altogether likeable. Others, less so. The characters, likeable or not, are automatically associated with their lifestyle choices and, importantly, the outcomes those choices produce. People tend to like the characters whose decisions lead to desirable outcomes. TV and film producers can develop characters whose appearance and lifestyle choices reinforce familiar stereotypes (e.g., the careerist female who, having forsaken marriage and children, seems destined to live a lonely life). In this way, TV and film producers convey messages about what kind of people we should aspire to be and what sort of lives we should aspire to live.
For this Assignment, you will closely examine stereotypical portrayals in TV or film.
Submit 3–5 pages, not including title page or reference page:
Your task is to choose a current (e.g., in the last 12 months) television program or a film and conduct a content analysis that identifies the stereotypical portrayals used by the producers to condemn or endorse specific lifestyle choices.
Be sure your analysis is informed by social psychology theory and research.
In addition to the Learning Resources, search the Walden Library and/or Internet for peer-reviewed articles to support your Assignment. Use proper APA format and citations, including those in the Learning Resources.
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