Part one. An example of how this part can be done is attached as a file.
This week, you’ll do some ethnographic field research by observing and taking notes. Spend one day documenting your media consumption, from the time you get up to the time you go to sleep.
Keep track of:
In your notes, document the “media messages” you receive in the course of the day. By “media message”, I mean each separate instance of media consumption, or each time you shift your media focus. For instance, if you’re watching the news on TV, you might consider a half hour news program two kinds of messages: “news” and “commercials.” If you’re online checking different social media sites, that could all count as one.
For EACH media message that you document, identify its MAIN function: Does it socialize, enforce a social norm, confer status, or promote consumption? If you believe a single message performs multiple functions, you can check multiple functions
Part two Instructions
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